Vartak Nagar is a residential suburb in Thane once known largely for its tapered roads and deplorable infrastructure. The residential market was predominantly defined by low-rise developments that housed industrial workers from the nearby manufacturing units.

MMR seems to be currently re-orienting to the prevailing market conditions. The days of pre-launches and soft launches have faded away and the developers are now approaching the market with their new avatar of financial discipline, accountability and transparency.